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LinkedIn Basics & Best Practices
This document provides best practices for using LinkedIn, including having an informative profile with a descriptive headline and summary, utilizing skills endorsements, actively participating in groups, following companies, setting up a job search agent to find opportunities, and reviewing who has viewed your profile. The document encourages growing your professional network on LinkedIn and engaging with your connections through updates and group discussions.
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LinkedIn Basics & Best Practices
- 1. Best Practices brought toyou by Bruce A. Bennett Career Coach Corner
- 2. 2 Introduction & Overviewfor session Introduction Media & Marketing Research Career Networking Groups – JPL, CLPL, NTS, Harper College McHenry County Workforce Network Volunteer LinkedIn Workshop Presenter at Harper College WorkNet Center Overview LinkedIn Settings Navigation tabs Best practices Editing & building your profile Let's Get Started
- 3. 3 Notes & Goalsfor session General Notes for Today My contact info is on last page Workshop is interactive Red Arrows Parking lot Best Practice Goals Personalize Branding Best Practices Suggested Activities
- 4. 4 LinkedIn - Whatis it & Why use it? Over 225 million professionals use LinkedIn to exchange information, ideas and opportunities Virtual Resume Business Social Networking Site Create an Internet Presence Research Individual or Company Norm Galvin at InsightsNow Corina Eliason at ForeSee Find Employment Opportunities
- 5. 5 LinkedIn Network Activity& Settings
- 6. 6 LinkedIn Settings –4 Tabs
- 7. 7 LinkedIn Navigation Tab- Profile
- 8. 8 LinkedIn Navigation Tab- Contacts
- 9. 9 LinkedIn Navigation Tab- Groups
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- 11. 11 LinkedIn Navigation Tab- Inbox
- 12. 12 LinkedIn Navigation Tab- Inbox
- 13. 13 LinkedIn Navigation Tab- Companies
- 14.
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- 16. 16 LinkedIn Tab -More – Help Center
- 17. 17 LinkedIn Tab -More - Skills
- 18. 18 LinkedIn Tab -More - Skills
- 19. 19 LinkedIn Best Practices 1.All Star profile with photo 2. Headline – descriptive and accurate, not title 3. Summary and specialties section 4. Utilize Skills section and other key words 5. Recommendations – enhance your profile 6. Provide activity updates & read connection’s updates 7. Join Groups – discussions & participation 8. Jobs – create search agent & review saved searches 9. Companies – follow targets for changes 10. Who Viewed Your Profile?
- 20. 20 Best Practice –Headline & Activity
- 21. 21 Best Practice -Summary & Specialties
- 22. 22 Best Practice -Skills & Endorsements
- 23. 23 Best Practice -Group Participation
- 24. 24 Best Practice -Group Participation
- 25. 25 Best Practice -Follow Companies
- 26. 26 Best Practice -Job Search Agent
- 27. 27 Best Practice -Job Search Agent
- 28. 28 Best Practice -Job Search Agent
- 29. 29 Best Practice -Job Search Agent
- 30. 30 Best Practice -Network Activity
- 31. 31 Best Practice –Who’s Viewed You?
- 32. 32 Best Practice -Who’s Viewed You?
- 33. 33 LinkedIn Profile –Editing & Building
- 34. 34 LinkedIn Profile –Editing & Building
- 35. 35 LinkedIn Profile –Editing & Building
- 36. 36 LinkedIn Suggested Activities Whois viewing your profile? Read network activity from your connections Build your network of connections Join industry or specialty related LinkedIn groups Post activity update, e.g. reading a book, attending a seminar, trade show or conference Review Companies Followed updates Connections Review discussions in your LinkedIn Groups Jobs Endorsement Monday
- 37. Questions? Feel free tofollow up later or connect with me on LinkedIn Contact Info: Bruce A. Bennett Mobile: 815-302-9552 Email: BruceABennett@comcast.net LinkedIn: http://www.linkedin.com/in/bruceabennett Career Coach Corner Blog: http://bruce73.wordpress.com/