Purpose:
• The purposeof my magazine is to help action film
enthusiasts understand the process of what
making an action film actually is.
• It will help them understand the time, equipment
and people needed to construct and film one of
these movies.
• I want to the highlight the complexity of stunt
work as it is a key part of action films and the
stuntmen need some recognition.
• Releasing this magazine will be a great way to
celebrate the whole BTS team and show
appreciation for the work they do..
• It can help inspire young viewers to think about a
career in film as they can get a brief view of what
the work will be like.
3.
Form and
genre
• Magazinefollows a film and
entertainment layout,
focused on the action movie
genre.
• Uses an exciting, eye
catching design with bold
titles and dark colours
(mainly black and red).
• Layout uses clear columns,
big headings, and pull
quotes for easy reading.
• it will contain 45 pages
Content
througho
ut
magazine:
• behind thescenes photos
showing the reality of action
films and the equipment used
• a Q and A section with
famous actors sharing their
experiences with different
film companies
• gives readers new insight into
how action films are made
• a section explaining the
different types of jobs
involved in filming action
movies
6.
The new film
releaseidea
and North
London
independent
company
an adventure story about
two very different brothers
searching for something
valuable left by their
grandfather
their journey takes them to
difficult and remote
locations
they face many obstacles
from the environment and
from people who want the
same thing
the story focuses on how
their relationship holds up
under pressure while they
work toward their goal
7.
Film festival
• showingmy new action film
at the North London Film
Festival at the Phoenix
Cinema in East Finchley
• the festival has a welcoming
atmosphere and showcases
fresh energetic films from
new directors
• the audience is enthusiastic
and open to bold storytelling
• the event attracts film lovers
local creatives and industry
guests
• it feels like the right place to
introduce my fast paced film
and see how it connects with
a North London crowd
8.
Target audience:
• targetaudience is mainly males aged 16 to
35 but also anyone interested in how
action films are made
• designed for readers of all racial and
cultural backgrounds who are passionate
about film
• appeals to those who enjoy learning about
the skill creativity and technical work
behind action scenes
• while it may attract more male readers it
also welcomes female readers and
aspiring filmmakers
• overall targets a diverse film loving
audience eager to understand what makes
action cinema exciting and impactful
9.
Streaming
services:
•
streaming my newaction film on Disney Plus and my own
platform Streamly
• Disney Plus is ideal because it already features major action
franchises like Marvel Star Wars and Pirates of the Caribbean
• the platform attracts viewers who enjoy fast paced visually
exciting entertainment
• Disney Plus has a strong reputation for high quality action
content and will help the film reach peak publicity.
• Streamly will offer exclusive extras like behind the scenes
clips interviews and special effects insights
• using both platforms connects with a global action loving
audience while giving dedicated fans unique additional
content
10.
Distribution
and
marketing
ideas:
• marketing myfilm and magazine through social
media
• adverts will be on tik tok instagram snapchat and
facebook
• younger audience uses snapchat instagram and
tik tok so they will see the adverts there
• older audience uses facebook which may
encourage them to buy the magazine
• trailers of the new film will be shown on tik tok
and instagram to give viewers a short experience
before release
• the magazine will be distributed in stores like
whsmiths waterstones and tesco
• these stores are well known for selling popular
magazines and will help get the magazine to the
public quickly
• It will cost £6.99
11.
Recours
es and
personal
:
• needto hire a team of editors to ensure the magazine
looks its best
• need a photographer to capture engaging behind the
scenes photos of the action film
• will hire a marketing team to handle advertising and
publicity for the magazine
• We will also need skilled actors to make sure my film
has the best outcome.
• A makeup team will be needed to give a realistic view
for the more vivid scenes.
12.
Budget:
Budget
% of IncomeSpent Summary
Total Monthly Income
£400,000
Total Monthly Expenses
£226,000
Total Monthly Savings
10000›
Cash Balance
#VALUE!
57%
Monthly Income
Item Amount
previous magazine £60,000.00
previous films £140,000.00
brand deals £200,000.00
costs
Item Amount
cameras £10,000.00
£200,000.00
£4,000.00
£7,000.00
£3,000.00
marketing team £2,000.00
Competiton:
• I seeStoryHack Magazine as competition because it
targets film enthusiasts like my new action magazine
• both magazines feature behind the scenes content,
which gives readers insight into filmmaking
• StoryHack includes interviews with actors and
directors, similar to the Q and A section in my
magazine
• it covers filmmaking techniques and special effects,
which overlaps with my focus on action stunts and
production
• both magazines use high quality images and visually
engaging layouts to attract readers
• StoryHack already has an established audience, which
could compete with my magazine for readers
• readers who enjoy general film content in StoryHack
might choose it over my action-specific magazine