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How To Build a Brand From scratch on Social Media
The document outlines strategies for building a brand from scratch on social media, emphasizing the startup challenge of limited resources. It provides a step-by-step guide focusing on visual content, audience engagement, and consistent branding across platforms like Facebook, Instagram, and Twitter. Key points include setting clear objectives, understanding customer metrics, and utilizing various content types to foster connections.
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How To Build a Brand From scratch on Social Media
- 1. HOW TO BUILDA BRAND FROM SCRATCH ON SOCIAL MEDIA #viraltagwebinar
- 2. 2 AGENDA 1. THE STARTUPCHALLENGE 2. VISUAL CONTENT STRATEGY 3. SHOOT’S CHALLENGE & APPROACH 4. 5 STEPS FOR STARTUPS 5. Q&A #viraltagwebinar
- 3. 3 STARTUP CHALLENGE No money Nohelp New market/product/user? #viraltagwebinar
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- 5. 5 SET YOUR STRATEGY WHATIS YOUR OBJECTIVE? DEFINE METRICS OF SUCCESS STUDY YOUR CUSTOMER #viraltagwebinar
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- 11. So much information! WorkFamily Friends Hobbies Side Biz
- 12. Shoot Contact Sharing •iPhone & Android • Keeps your info organized • Flexible for different situations • Works with your other apps • Account creation optional
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- 16. Main goals • Findnew and potential customers • Engage with existing customers, develop loyal fans • Gain customer insight • Awareness of marketplace #viraltagwebinar
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- 41. Finding & CuratingContent
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- 48. Facebook InstagramTwitter 63% 56%18% @getshootapp
- 49. 49 FIVE THINGS TO DO TOBUILD YOUR BRAND ON SOCIAL MEDIA #viraltagwebinar
- 50. 50 1. ESTABLISH A CONSISTENTSTYLE #viraltagwebinar
- 51. 51 2. CHOOSE CHANNELS BASEDON AUDIENCE #viraltagwebinar
- 52. 52 3. IMITATE ANDCURATE #viraltagwebinar
- 53. 53 4. ADD VALUEAND START A CONVERSATION #viraltagwebinar
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