Privacy in the digital space

Y7K GmbH
Zurlindenstrasse 134
8003 Zurich
Privacy in the digital
space

- What data is collected about me?
- How is it used?
- Who has access to it?
- What methods are used to provide personalised content?

“If you have something that you
don’t want anyone to know
maybe you shouldn’t be doing it
in the first place”
Eric Schmidt, CEO Google

- Where you live
- Where you work
- Who you’re messaging with
- How much you earn
- Your health condition
- Your favorite websites
- Your ethnicity
- Your age
- …
Private companies most likely
know..

Private companies or individuals can
- manipulate you
- blackmail you
- rate you without knowing
- censor
- reveal something about you that should be private
- …
What does this mean?

“We know where you are.
We know where you’ve been.
We can more or less know
what you’re thinking about”
Eric Schmidt, CEO Google

Use a fake identity when signing up for services. You can also
use several email addresses to blur your identity.
Fake Identity
Free

Opera Browser
- Super fast, almost no slowing down
- Activate VPN with one click
VPN on your desktop
Free

Opera VPN App
- Free
- You can keep your favorite
browser
- Running in the background
VPN on your mobile phone
Free

Signal Messenger
- End to end encryption
- Desktop App
- Open Source
- No business model
- No metadata stored
- No messages in cloud backup
Messaging
Free

Protonmail
- Encrypted Emails
- Based in Switzerland
- Easy to setup
- Good mobile app
- Custom Domain
Email
CHF 5
per
Month

Activate 2-Step Verification whenever possible
- Gmail
- Dropbox
- etc.
Activate 2-Step Verification
Free

Use PIWIK instead of Google Analytics.
Analytics

Handle customer/client data
carefully

Educate ourselves and clients,
friends

- Sell a «privacy» package for websites?
- Give workshops?
- Create a website to educate?
Think of how to create a service

Privacy in the digital space

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