LinkedIn on Campus:
How LinkedIn Can Help You
Agenda

1.   LinkedIn 101 (LI in 10 min or less)
2.   Developing a Great Student Profile
3.   Networking on LinkedIn
4.   How to find your dream job/internship on
     Linked In
5.   Additional Resources/Resources
     Mentioned
How LinkedIn Works


                     Your Friends’ Friends’ Friends




                     Your Friends’ Friends



                     Your Friends
Who Uses LinkedIn?
                                                        Latin America
                                               Europe        3%
   200 million+ professionals                  24%

   Over 150 industries
   Executives from every
                                   Asia
    Fortune 500 firm               8%


   11 million+ recent college   Africa
                                  1%

    grads                        Middle East
                                     1%
   37,000 college and               Oceania
    university alumni groups           2%
                                                             North America
                                               Other
                                                0%                61%
“It’s no longer enough to simply have a solid
resume. Students now need a professional
online presence.”
                        - Holly Paul, US Recruiting Leader
                                 PricewaterhouseCoopers
1. Build a Professional Online Presence
2. Connect in a Meaningful Way with
Alumni and Other “Warm” Contacts
2. How to create a great student
profile
The 5 Golden Rules of Student LinkedIn
       Profiles

1. Professional photo of student alone

2. Headline with area of study and/or career ambitions

3. Keyword-rich summary that includes type of
  positions student is seeking
4. Inclusion of volunteer activities, internships and
  extra curriculars
5. Recommendations from professors, advisors,
  internships
3. Networking on LinkedIn
BEFORE   AFTER
4. How to find your dream
job/internship on LinkedIn
www.linkedin.com/studentjobs
LinkedIn Benefits for Students

1.   Build a professional online presence
2.   Connect in a meaningful way with alumni and
     other “warm” contacts
3.   Research companies and industries
4.   Explore opportunities with organizations that
     don’t recruit on campus
5.   Learn professional networking etiquette
Do this now!

1. Go to Linkedin.com and sign up
2. Start connecting to people by importing your
   contacts
3. Start filling out your profile
5. Resources Mentioned
www.linkedin.com/studentjobs
http://learn.linkedin.com/
http://careerservices.linkedin.com

Linkedinstudentppt

  • 1.
    LinkedIn on Campus: HowLinkedIn Can Help You
  • 2.
    Agenda 1. LinkedIn 101 (LI in 10 min or less) 2. Developing a Great Student Profile 3. Networking on LinkedIn 4. How to find your dream job/internship on Linked In 5. Additional Resources/Resources Mentioned
  • 3.
    How LinkedIn Works Your Friends’ Friends’ Friends Your Friends’ Friends Your Friends
  • 4.
    Who Uses LinkedIn? Latin America Europe 3%  200 million+ professionals 24%  Over 150 industries  Executives from every Asia Fortune 500 firm 8%  11 million+ recent college Africa 1% grads Middle East 1%  37,000 college and Oceania university alumni groups 2% North America Other 0% 61%
  • 5.
    “It’s no longerenough to simply have a solid resume. Students now need a professional online presence.” - Holly Paul, US Recruiting Leader PricewaterhouseCoopers
  • 6.
    1. Build aProfessional Online Presence
  • 7.
    2. Connect ina Meaningful Way with Alumni and Other “Warm” Contacts
  • 9.
    2. How tocreate a great student profile
  • 12.
    The 5 GoldenRules of Student LinkedIn Profiles 1. Professional photo of student alone 2. Headline with area of study and/or career ambitions 3. Keyword-rich summary that includes type of positions student is seeking 4. Inclusion of volunteer activities, internships and extra curriculars 5. Recommendations from professors, advisors, internships
  • 13.
  • 14.
    BEFORE AFTER
  • 15.
    4. How tofind your dream job/internship on LinkedIn
  • 18.
  • 19.
    LinkedIn Benefits forStudents 1. Build a professional online presence 2. Connect in a meaningful way with alumni and other “warm” contacts 3. Research companies and industries 4. Explore opportunities with organizations that don’t recruit on campus 5. Learn professional networking etiquette
  • 20.
    Do this now! 1.Go to Linkedin.com and sign up 2. Start connecting to people by importing your contacts 3. Start filling out your profile
  • 21.
  • 22.
  • 23.
  • 24.

Editor's Notes

  • #26 In contrast, if you type the word “baseball” into Google, you get all sorts of information that has nothing to do with baseball career paths. Even when you type “baseball careers” into a general search engine you mostly get stories about the careers of baseball players. If you’re not Derek Jeter, this is not particularly helpful for your career planning. But…
  • #31 Before we break for another round of questions, here are three suggestions for what you can do as soon as you sign off of this webinar to get started making the most of LinkedIn.