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How to optimize your linkedin profiel for job search
This document outlines a workshop on optimizing LinkedIn profiles for job searching, emphasizing the importance of building effective profiles and leveraging professional networks. Key topics include differentiating between a LinkedIn profile and a resume, the need for detailed work experiences and skills, and strategies for networking and job applications. Additional features suggest following companies and engaging with alumni groups to enhance career opportunities.
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How to optimize your linkedin profiel for job search
- 1. How to Optimizeyour LinkedIn profile for Job Search Starting at 2:00 PM Powered by
- 2. 1 2 3 4 5 6 What we willcover in this workshop Introduction: What is LinkedIn? Build your LinkedIn profile Build your professional network Use your network on LinkedIn to connect to opportunity Search and apply for jobs on LinkedIn Extra credit
- 3. I like donuts Watchme eat a donut Here’s a cool photo of my donut Here’s a donut recipe I’m listening to “Donuts” Anyone want a donut? What you do on other social media
- 4. I hope tooperate a donut franchise one day. I’m looking for a job at a donut company. I have three years experience making donuts. My top skills are donut production and sales. Here are 3 recommendations from former donut colleagues. On LinkedIn: A professional mindset
- 5. 30 million+ employersare on LinkedIn, with 20 million+ open job opportunities Millions of mentors and mentees have signed up to give and get career advice on LinkedIn 2.8 million recruiters use LinkedIn to fill open jobs every day Build your professional network and connect to jobs
- 6. Build your LinkedIn profile 1.Set up your account 2. Profile vs. resume 3. Create an All- star profile
- 7. Set up your account VisitLinkedIn.com on a desktop computer, or download the mobile app. Build your LinkedIn profile
- 8. Build your LinkedInprofile Profile vs. resume There are big differences between your LinkedIn profile and your resume. For example, your LinkedIn profile: Speaks to all potential employers, not just a single one. Goes into more detail with skills, projects, interests, certifications, and more. Allows other professionals and employers to interact, learn, and contact you. Contains recommendations and endorsements.
- 9. First Fold Information • ProfessionalProfile Picture • Creative Cover Photo • LinkedIn Headline • Profile Summary Build your LinkedIn profile
- 10. Claim your Personalized URL •Click the Me icon at the top of your LinkedIn homepage. • Click View profile. • Click Edit public profile & URL in the right rail. • Under Edit your custom URL in the right rail, click the Edit icon next to your public profile URL. • Type the last part of your new custom URL in the text box. • Click Save. Build your LinkedIn profile
- 11. Add your education • Addyour school/university, major(s) and degree(s) • Add academic awards and honors • Include your activities, including student leadership positions, clubs, etc. Build your LinkedIn profile
- 12. Add your work experience Profileswith work experience are 10x more likely to get messaged • List internships, summer jobs, and part-time jobs • Add examples of your work or photos • Describe what you accomplished Build your LinkedIn profile
- 13. Add volunteer experience Hiring managersvalue work and volunteer experiences • Volunteer experiences • Accomplishments (courses, honors, awards, etc.) • Interests (join relevant Groups on LinkedIn) Build your LinkedIn profile
- 14. Add your skills Studentswho add 5 or more skills receive up to 17x more Profile views • Add relevant skills you’ve acquired from internships, volunteer experiences, paid job experience (technical and soft skills) • Consider recommendations from professors or teachers Build your LinkedIn profile
- 15. v 1. Build yourprofessional network 2. Discover existing connections 3. Search for new connections 4. Expand your network strategically Build your professional network
- 16. Discover existing connections Click “MyNetwork” in the top navigation to find people you already know, including: Friends and family Current and former colleagues Current and former managers Build your Professional Network
- 17. Build your professionalnetwork Search for new connections Use the search bar in the top navigation to find new connections by: Name Keyword Company Location Build your Professional Network
- 18. We recommend thatyou always add a personalized message to make it clear to the other person why you are reaching out. Search for new connections Build your Professional Network
- 19. Expand your network strategically ✓Who should I reach out to on LinkedIn? ✓ What should I say?
- 20. Did you know? 50%+of hires result from a personal connection
- 21. Use your networkon LinkedIn to connect to opportunity 1. Message connections 2. Ask for informational interviews 3. Request referrals 4. Request recommendations 5. Add value and engage
- 22. Lauren’s story: Your networkcan help you get the job Send messages to your connections directly from: LinkedIn messaging page Your connections page Their profile page Message connections Use Your Network
- 23. The purpose ofan informational interview is for you to: Gain advice on your career path Learn about an industry you are interested in Learn about a specific company you’d like to work for Establish a professional bond Ask for informational interviews Use Your Network
- 24. Ask for ajob referral by reaching out to your connections at companies you intend to apply to. Make sure to include: Why you are interested in the specific role Your appreciation for your connection’s consideration DID YOU KNOW? More than 60% of the workforce has referred someone to work at their company. Request referrals Use Your Network
- 25. ✓ On aconnection’s profile, click More… and then Request a Recommendation. ✓ You can select your relationship to this person ✓ Indicate whether you worked with them in a particular role ✓ Customize your message while asking for recommendation Request recommendations
- 26. Did you know? LinkedInmembers are 9X more likely to get hired when referred
- 27. Like and sharethings that people in your network will care about and post Join groups and exchange insights with school or program alumni Invest time in your Connections and request informational interviews Give testimonials and recommendations to others Add value and engage with your network Use Your Network
- 28. Search and apply forjobs on LinkedIn 1. Set career interests 2. Search for jobs 3. Create search alerts 4. Review “Jobs You May Be Interested In” 5. Follow companies 6. Apply actively
- 29. Set Career interests Includepotential job titles and locations in your career interests to receive more relevant job suggestions. Turn on the Open Candidates setting to let employers know you are actively searching and available for a new job. Search and Apply for Jobs
- 30. Keyword Job title Company Location Function Experience level Dateposted Search for jobs Use LinkedIn’s search filters to find jobs by: Search and Apply for Jobs
- 31. Keyword Job title Company Location Function Industry Experiencelevel Date posted Create search alerts Create search alerts to be notified when jobs you are interested in are posted by turning on “Job Alerts.” Use filters in the search bar to create alerts by: Search and Apply for Jobs
- 32. Review jobs you maybe interested in For the best job recommendations, make sure your profile is filled out with accurate: Work experience Skills Location information Search and Apply for Jobs
- 33. Applicants who applyto jobs within the first three days of posting are 13% more likely to get the job. Apply actively Use the “Easy Apply” or “Apply on company website” button to quickly apply for a job you want. Stay on top of your job search by using the LinkedIn mobile app to find and apply for new jobs, anywhere, any time. Search and Apply for Jobs
- 34. job seekers visitLinkedIn jobs every week Did you know? 25M+
- 35. Extra credit Additional featuresand guidance to help you advance your career 1. Follow Companies 2. Explore alumni 3. Join groups 4. Privacy settings
- 36. Recruiters on LinkedIncan filter specifically for candidates who have engaged with their company page. Make sure to show your interest by taking this easy step. Follow companies
- 37. Consider reaching outto anyone whose career interests you for an informational interview. Explore alumni
- 38. Join groups Find andjoin groups of professionals to give and get career help and resources by filtering for ”Groups” using the search bar.
- 39. Profile Visibility • Usefull name in your profile. • Keep profile visibility open to public • Make sure your location is sited • Use profile badges on your website, signature, & social media sites • Link your profile to your own company page as well as other company pages Build your LinkedIn profile
- 40. Connect with mehere Shelly Kaushik