Six Building Blocks of
DIGITAL TRANSFORMATION
Company Name Here
Presentation Outline
2
Six Building Blocks of Digital Transformation Template 1
Strategy and Innovation
Customer Decision Journey
Process Automation
Organization
Technology
Data and Analytics
Digital Transformation Business Model
Six Building Blocks of Digital Transformation Template 2
Six Building Blocks of Digital Transformation Template 3
Six Building Blocks of Digital Transformation Template 1
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3
01
02
03
04
05
06
Strategy And Innovation
Focus on future value and drive
fuelled by experimentation
Deep analysis and ethnographic
research to understand how and
why customers make decisions
Customer Decision Journey
Reinvented processes and
customer journeys through
automation and agile processes
Process Automation
2-speed IT to support core functions
and rapid development
Technology
Agile, flexible, and collaborative
processes and capabilities that
follow strategy
Organization
Usable and relevant customer
analytics tied to goals and
strategies
Data Analytics
Six Building Blocks of Digital Transformation Template 2
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4
Strategy And Innovation
Focus on future value and drive
fuelled by experimentation
Agile, flexible, and collaborative processes
and capabilities that follow strategy
Organization
Usable and relevant customer
analytics tied to goals and strategies
Data Analytics
Reinvented processes and
customer journeys through
automation and agile processes
Process Automation
Deep analysis and ethnographic
research to understand how and
why customers make decisions
Customer Decision Journey
2-speed IT to support core
functions and rapid development
Technology
01
02
03
04
05
06
Strategy and Innovation
5
58 Percent of Digital Leaders run strategy by experimentation
through limited releases and prototyping
Effective Digital Strategies prioritize a handful of interventions
where the business can exploit significant opportunities
The best Digital Strategies don’t rely on past analysis, but
instead start fresh and carve out a vision based on where they
believe value is likely to shift over the next three to five years
Add Text Here
Add Text Here
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Customer Decision Journey
6
Zero Moment of Truth
Product or brand based research sees brands
added and subtracted to the early consideration
set. Based upon price, performance, online
reviews, in-store browsing and social media
First Moment of Truth
A final shortlist is set, based upon the
evaluation phase - products are viewed and
reviewed either online (desktop and mobile) or
at shelf in-store, possibly both at the same time
Purchase Decision
The moment of purchase and associated experience
is central to how the consumer feels about the brand,
as well as the retailer, before consumption takes
place. Are they excited or impartial ?
Second Moment of Truth
Unwrapping, unboxing and using - the consumer now has new information
for future brand purchases, as well as the ease and means to share those
experiences, creating a brand foot-print for future consumers to follow
Trigger
A consumer’s journey is emotional, triggered
by need or want, influenced by direct and
indirect brand messages, friends, WOM. It is
not, necessarily anything to do with brand
owners, or their advertising
Initial Consideration Set
Consumer’s carry preference and
preconceived ideas, often enabling a
rapid forming of an early consideration set
for research and exploration, in-store, at
home online, or via mobile on the move
0305
01
02
04
06
Some Triggers come with
automatic brand selection based
on previous experiences,
advocacy born of emotions, trust,
deep beliefs & a relationship
Positive & negative
reviews become the next
persons ZMOT or Trigger
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Process Automation
7
Stage 1 Task
Performance
Stage 1 Activity
STAGE 1
STAGE 2
Performance
Stage 2 Activity
Stage 2 Task
Stage 3 Task
STAGE 3
Performance
Stage 3 Activity
Stage 4 Task
Performance
Stage 4 Activity
STAGE 4
Stage 5 Task
Performance
Stage 5 Activity
STAGE 5
Stage 6 Task
Performance
Stage 6 Activity
STAGE 6
Cost performance can improve by as much as 90
percent as the automation effort scales across functions
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Organization
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8
The challenge is to move toward a structure that is Agile, Flexible, and Increasingly Collaborative while keeping
the rest of the business running smoothly
Many companies have set up Incubators or Centers of Excellence during the early stages of a Digital
Transformation to cultivate capabilities
Omni Channel Behavior
The most successful Digital Companies are zealous about metrics that focus on the Customer Journey, such as
Customer Lifetime Value
Add Text HereAdd Text Here
Technology
9
Traditional
Marketing
Firms
IT Service
Providers
Consulting
Interactive
Agencies
Evolving Digital
Marketing Landscape
Old Digital Marketing
Landscape
Digital Marketing
Services
Strong focus on
customer experience
Digital Transformation
across enterprises driven by
Technology Innovations
Increasing competition from
enterprises adopting new and
unique marketing models
Triggers
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Technology
10
Evolving Digital Marketing Landscape
Old Digital Marketing Landscape
Strong focus on
customer experience
Increasing competition from
enterprises adopting new and
unique marketing models
Digital Transformation
across enterprises
driven by Technology
Innovations
TriggersTraditional
Marketing
Firms
IT Service
Providers
Consulting
Interactive
Agencies
Digital Marketing Services
Data and Analytics
11
Internet of
Things (IoT)
Artificial
Intelligence (AI)
Augmented
Reality
Graph
Analytics
Agile Data
Science
The Experience
Economy
Journey
Sciences
Behavioural
Analytics
Machine
Intelligence (MI)
Hyper
Personalisation
DATA
ANALYTICS
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Digital Transformation Business Model
12
MARKETING & SALES
INFORMATION TECHNOLOGY DIGITAL OPERATIONS
Make People
Awesome
Experiment
Rapidly
Deliver Value
Continuously
Make Security
a Prerequisite
New
Culture
AgileDev Ops
Lean UX
KPI: Release Products in max 6 to 8 weeks
Leads
MODERN
AGILE
SIMPLE
PROPOSITION
Self Service
Online
COMPLEX
PROPOSITION
CRM
Landing
Page
E-Commerce
PresentationsPhone
Calls
Emails
Applications
Devices
Value Chain
Technology
Internet of Things
Sensors
PLC
CAx
PLM
Wearables
Tablets
MES
ERP
Cloud
Robotics
Engineering
Logistics
Big Data
3D Printing
Production
Sales & Services
Know Yourself:
Where are we today ?
Where do we want to be ? The Goal
What is our value proposition ?
How do we know we have reached ?
Resources:
What is or budget ?
What skills do we have ?
How much time do we have ?
Competition:
Who is our competition ?
What is their proposition ?
Your Customer:
Who is our target customer ?
How can we reach our customer ?
Digital Transformation Business Model
13
DIGITAL OPERATIONS
Value
Chain
Applications
Devices
Technology
Cloud
Big Data
3D Printing
Robotics
Wearables
Tablets
Sensors
PLC
Internet of
Things
CAx
MES
PLM
ERP
Engineering
Production Logistics
Sales & Services
MARKETING & SALES
INFORMATION TECHNOLOGY
Make People
Awesome
Experiment
Rapidly
Deliver Value
Continuously
Make Security
a Prerequisite
New
Culture
AgileDev Ops
Lean UX
KPI: Release Products in max 6 to 8 weeks
Leads
MODERN
AGILE
SIMPLE
PROPOSITION
Self Service
Online
COMPLEX
PROPOSITION
CRM
Landing
Page
E-Commerce
PresentationsPhone
Calls
Emails
Know Yourself:
Where are we today ?
Where do we want to be ? The Goal
What is our value proposition ?
How do we know we have reached ?
Resources:
What is or budget ?
What skills do we have ?
How much time do we have ?
Competition:
Who is our competition ?
What is their proposition ?
Your Customer:
Who is our target customer ?
How can we reach our customer ?
Six Building Blocks of Digital Transformation Template 2
14
Step 1 Step 2 Step 3 Step 4 Step 5 Step 6
Create the
Right Mindset
and Shared
Understanding
Put the Right
Leaders in Place
Launch a Digital
Business Center
of Excellence
Formulate Digital
Strategy to Respond
to Opportunities and
Threats
Find, develop &
Acquire Digital
Business Skills
+ Roles
Create new
Digital Business
Capabilities
Six Key Steps to Build a
Successful Digital Business
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Six Building Blocks of Digital Transformation Template 3
15
Strategy
Focus Areas
Digitalization Engine
Skills
Partnerships
Investments
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Six Building Blocks of Digital Transformation Icons Slide
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Six Building Blocks of Digital Transformation Icons Slide Contd…
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18
Additional
Slides
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Our
Mission
19
Our Goal
20
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Goal 01
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Goal 02
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Goal 03
Our Target
21
02 Target
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01 Target
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22
Quotes
Information technology and
business are becoming
inextricably interwoven. I don’t think
anybody can talk meaningfully about one without the talking
about the other.
23
John Smith
Financial Manager
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Marry Graves
CEO
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Sofia William
Product Manager
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Our Awesome Team
Comparison
24
Minimum
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Maximum
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Medium
36%75% 52%
Timeline
25
2019
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2017
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2018
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2016
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Post It
26
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Text Here
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Timeline
2018
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2016
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2015
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2017
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2014
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Puzzle
28
01
02
03
04 05
Text Here
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Clustered Column Chart
29
4.3
3.4
2.4
1.6
0
1
2
3
4
5
3
2.7
5
1.8
0
1
2
3
4
5
6
4
5
3
4.5
0
1
2
3
4
5
6
2016 2017 2018
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Donut Chart
30
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45%
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25%
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20%
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Venn
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Thank You
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Address:
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Contact Numbers:
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Email Address:
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Six Building Blocks Of Digital Transformation PowerPoint Presentation Slides

  • 1.
    Six Building Blocksof DIGITAL TRANSFORMATION Company Name Here
  • 2.
    Presentation Outline 2 Six BuildingBlocks of Digital Transformation Template 1 Strategy and Innovation Customer Decision Journey Process Automation Organization Technology Data and Analytics Digital Transformation Business Model Six Building Blocks of Digital Transformation Template 2 Six Building Blocks of Digital Transformation Template 3
  • 3.
    Six Building Blocksof Digital Transformation Template 1 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3 01 02 03 04 05 06 Strategy And Innovation Focus on future value and drive fuelled by experimentation Deep analysis and ethnographic research to understand how and why customers make decisions Customer Decision Journey Reinvented processes and customer journeys through automation and agile processes Process Automation 2-speed IT to support core functions and rapid development Technology Agile, flexible, and collaborative processes and capabilities that follow strategy Organization Usable and relevant customer analytics tied to goals and strategies Data Analytics
  • 4.
    Six Building Blocksof Digital Transformation Template 2 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4 Strategy And Innovation Focus on future value and drive fuelled by experimentation Agile, flexible, and collaborative processes and capabilities that follow strategy Organization Usable and relevant customer analytics tied to goals and strategies Data Analytics Reinvented processes and customer journeys through automation and agile processes Process Automation Deep analysis and ethnographic research to understand how and why customers make decisions Customer Decision Journey 2-speed IT to support core functions and rapid development Technology 01 02 03 04 05 06
  • 5.
    Strategy and Innovation 5 58Percent of Digital Leaders run strategy by experimentation through limited releases and prototyping Effective Digital Strategies prioritize a handful of interventions where the business can exploit significant opportunities The best Digital Strategies don’t rely on past analysis, but instead start fresh and carve out a vision based on where they believe value is likely to shift over the next three to five years Add Text Here Add Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 6.
    Customer Decision Journey 6 ZeroMoment of Truth Product or brand based research sees brands added and subtracted to the early consideration set. Based upon price, performance, online reviews, in-store browsing and social media First Moment of Truth A final shortlist is set, based upon the evaluation phase - products are viewed and reviewed either online (desktop and mobile) or at shelf in-store, possibly both at the same time Purchase Decision The moment of purchase and associated experience is central to how the consumer feels about the brand, as well as the retailer, before consumption takes place. Are they excited or impartial ? Second Moment of Truth Unwrapping, unboxing and using - the consumer now has new information for future brand purchases, as well as the ease and means to share those experiences, creating a brand foot-print for future consumers to follow Trigger A consumer’s journey is emotional, triggered by need or want, influenced by direct and indirect brand messages, friends, WOM. It is not, necessarily anything to do with brand owners, or their advertising Initial Consideration Set Consumer’s carry preference and preconceived ideas, often enabling a rapid forming of an early consideration set for research and exploration, in-store, at home online, or via mobile on the move 0305 01 02 04 06 Some Triggers come with automatic brand selection based on previous experiences, advocacy born of emotions, trust, deep beliefs & a relationship Positive & negative reviews become the next persons ZMOT or Trigger This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 7.
    Process Automation 7 Stage 1Task Performance Stage 1 Activity STAGE 1 STAGE 2 Performance Stage 2 Activity Stage 2 Task Stage 3 Task STAGE 3 Performance Stage 3 Activity Stage 4 Task Performance Stage 4 Activity STAGE 4 Stage 5 Task Performance Stage 5 Activity STAGE 5 Stage 6 Task Performance Stage 6 Activity STAGE 6 Cost performance can improve by as much as 90 percent as the automation effort scales across functions This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 8.
    Organization This slide is100% editable. Adapt it to your needs and capture your audience's attention. 8 The challenge is to move toward a structure that is Agile, Flexible, and Increasingly Collaborative while keeping the rest of the business running smoothly Many companies have set up Incubators or Centers of Excellence during the early stages of a Digital Transformation to cultivate capabilities Omni Channel Behavior The most successful Digital Companies are zealous about metrics that focus on the Customer Journey, such as Customer Lifetime Value Add Text HereAdd Text Here
  • 9.
    Technology 9 Traditional Marketing Firms IT Service Providers Consulting Interactive Agencies Evolving Digital MarketingLandscape Old Digital Marketing Landscape Digital Marketing Services Strong focus on customer experience Digital Transformation across enterprises driven by Technology Innovations Increasing competition from enterprises adopting new and unique marketing models Triggers This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 10.
    Technology 10 Evolving Digital MarketingLandscape Old Digital Marketing Landscape Strong focus on customer experience Increasing competition from enterprises adopting new and unique marketing models Digital Transformation across enterprises driven by Technology Innovations TriggersTraditional Marketing Firms IT Service Providers Consulting Interactive Agencies Digital Marketing Services
  • 11.
    Data and Analytics 11 Internetof Things (IoT) Artificial Intelligence (AI) Augmented Reality Graph Analytics Agile Data Science The Experience Economy Journey Sciences Behavioural Analytics Machine Intelligence (MI) Hyper Personalisation DATA ANALYTICS This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 12.
    Digital Transformation BusinessModel 12 MARKETING & SALES INFORMATION TECHNOLOGY DIGITAL OPERATIONS Make People Awesome Experiment Rapidly Deliver Value Continuously Make Security a Prerequisite New Culture AgileDev Ops Lean UX KPI: Release Products in max 6 to 8 weeks Leads MODERN AGILE SIMPLE PROPOSITION Self Service Online COMPLEX PROPOSITION CRM Landing Page E-Commerce PresentationsPhone Calls Emails Applications Devices Value Chain Technology Internet of Things Sensors PLC CAx PLM Wearables Tablets MES ERP Cloud Robotics Engineering Logistics Big Data 3D Printing Production Sales & Services Know Yourself: Where are we today ? Where do we want to be ? The Goal What is our value proposition ? How do we know we have reached ? Resources: What is or budget ? What skills do we have ? How much time do we have ? Competition: Who is our competition ? What is their proposition ? Your Customer: Who is our target customer ? How can we reach our customer ?
  • 13.
    Digital Transformation BusinessModel 13 DIGITAL OPERATIONS Value Chain Applications Devices Technology Cloud Big Data 3D Printing Robotics Wearables Tablets Sensors PLC Internet of Things CAx MES PLM ERP Engineering Production Logistics Sales & Services MARKETING & SALES INFORMATION TECHNOLOGY Make People Awesome Experiment Rapidly Deliver Value Continuously Make Security a Prerequisite New Culture AgileDev Ops Lean UX KPI: Release Products in max 6 to 8 weeks Leads MODERN AGILE SIMPLE PROPOSITION Self Service Online COMPLEX PROPOSITION CRM Landing Page E-Commerce PresentationsPhone Calls Emails Know Yourself: Where are we today ? Where do we want to be ? The Goal What is our value proposition ? How do we know we have reached ? Resources: What is or budget ? What skills do we have ? How much time do we have ? Competition: Who is our competition ? What is their proposition ? Your Customer: Who is our target customer ? How can we reach our customer ?
  • 14.
    Six Building Blocksof Digital Transformation Template 2 14 Step 1 Step 2 Step 3 Step 4 Step 5 Step 6 Create the Right Mindset and Shared Understanding Put the Right Leaders in Place Launch a Digital Business Center of Excellence Formulate Digital Strategy to Respond to Opportunities and Threats Find, develop & Acquire Digital Business Skills + Roles Create new Digital Business Capabilities Six Key Steps to Build a Successful Digital Business This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 15.
    Six Building Blocksof Digital Transformation Template 3 15 Strategy Focus Areas Digitalization Engine Skills Partnerships Investments This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 16.
    Six Building Blocksof Digital Transformation Icons Slide This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 16
  • 17.
    Six Building Blocksof Digital Transformation Icons Slide Contd… This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 17
  • 18.
  • 19.
    This slide is100% editable. Adapt it to your needs and capture your audience's attention. Our Mission 19
  • 20.
    Our Goal 20 This slideis 100% editable. Adapt it to your needs and capture your audience's attention. Goal 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Goal 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Goal 03
  • 21.
    Our Target 21 02 Target Thisslide is 100% editable. Adapt it to your needs and capture your audience’s attention. 01 Target This slide is 100% editable. Adapt it to your needs and capture your audience’s attention.
  • 22.
    22 Quotes Information technology and businessare becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.
  • 23.
    23 John Smith Financial Manager Thisslide is 100% editable. Adapt it to your needs and capture your audience's attention. Marry Graves CEO This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Sofia William Product Manager This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Awesome Team
  • 24.
    Comparison 24 Minimum This slide is100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Maximum This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Medium 36%75% 52%
  • 25.
    Timeline 25 2019 This slide is100% editable. Adapt it to your needs and capture your audience's attention. 2017 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2018 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2016 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 26.
    Post It 26 This slideis 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
  • 27.
    Timeline 2018 This slide is100% editable. Adapt it to your needs and capture your audience's attention. 2016 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2015 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2017 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2014 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 27
  • 28.
    Puzzle 28 01 02 03 04 05 Text Here Thisslide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 29.
    Clustered Column Chart 29 4.3 3.4 2.4 1.6 0 1 2 3 4 5 3 2.7 5 1.8 0 1 2 3 4 5 6 4 5 3 4.5 0 1 2 3 4 5 6 20162017 2018 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
  • 30.
    Donut Chart 30 Text Here 45% Thisslide is 100% editable. Adapt it to your needs and capture your audience's attention. 10% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 25% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 20% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
  • 31.
    Venn 31 This slide is100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 32.
    Thank You 32 Address: # streetnumber, city, state Contact Numbers: 0123456789 Email Address: emailaddress123@gmail.com