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Counselors for Computing - Recruiting for CS
- 1. Jane Krauss, NCWIT March15, 2016 Recruiting Students into Computer Science more participation greater opportunity
- 2. 2. Factors influencing participation • Infrastructure •Girls and Boys 3. Encouraging participation • Recruit • Sustain • Advance WELCOME 1. Set the Scene: MA Computing landscape
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- 4. COMPUTER SCIENCE EDUCATION You’repart of a national movement! NSF CS 10K Project 10,000 teachers in 10,000 high schools teaching new, rigorous curricula New Courses Exploring Computer Science (ECS) and new AP CS Principles: courses aimed at increasing participation among underrepresented groups Computing in the Core Ed policy effort to make CS count for graduation, sci/math for college – MA: Not yet CS Education Week Awareness campaign and celebration each December, incl. Code.org’s Hour of Code
- 5. Michael Stone, AlbertEinstein Fellow, NSF Teachers trained in ECS and CSP
- 6. WHERE THE SCHOOLSWERE: 2013 Districts with more than 10 AP-CS test-takers and more than 3 with passing 3-5 grades
- 7. WHERE THE SCHOOLSARE: 2016
- 8. 2015 MA APTest Taking by Gender Calculus AB Computer Sci A CALCULUSAB CALCABPERCENTAGE Boys/Girls COMPUTERSCIENCEA CSAPERCENTAGE Boys/Girls RATIOCALCABtoCSA TOTAL 8876 -- 1784 -- 31:1 MALES 4505 51% 1394 78% 5:1 FEMALES 4371 49% 400 22% 10:1 2015 MA AP TEST TAKING BY GENDER
- 9. THE MA INNOVATIONECONOMY Massachusetts ranks number 1 nationally in: » knowledge jobs, high tech jobs, managerial, professional and technical jobs, workforce education Massachusetts ranks number 2 nationally in: » fast growing firms, migration to the state of U.S.- based knowledge workers, broadband telecommunication infrastructure and deployment, health IT, and investments of venture capital. The 2012 State New Economy Index. Information Technology and Innovation Foundation
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- 11. High School, 482 HighSchool, 213 Some college, 260 Some college, 608 Associates degree, 181 Associates degree, 263 BA, 464 BA, 1983 Gap, 1690 0 500 1000 1500 2000 2500 3000 3500 Supply Openings Number Openings vs Supply (MA): Computer and Math Occupa ons
- 13. 21 19 22 87 13 31 21 15 4 7 14 20 11 9 2 106 95 148 236 80 93 50 27 44 49 24 54 16 33 4 1 883 794 496 297 391 158 210 190 130 109 106 68 92 51 20 20 0 200 400600 800 1000 1200 Database Administrators Computer Hardware Engineers All Other Computer Occupa ons So ware Developers, Applica ons Computer Network Architects Computer Programmers Computer User Support Specialists Web Developers Network and Computer Sys. Admins Computer Network Support Specialists Comp. and Info. Research Scien sts Comp. and Info. Sys. Managers Systems So ware Developers Computer Systems Analysts Informa on Security Analysts Postsecondary CS Teachers Annual Openings (MA): by Title and Educa on Level High School or less Some college or associates degree BA or more Examine: www.DICE.com
- 14. Where the JobsAre and Aren’t STEM DEGREES AND JOBS IN THE US
- 15. American Intl CollegeAmherst College Anna Maria College Assumption Collage Atlantic Union College Babson College Bard College Becker College Bentley U Berkshire CC Boston College Boston U Brandeis U Bridgewater State U Bristol CC Bunker Hill CC Cape Cod CC. Clark U Curry College Dean College Eastern Nazarene College Elms College Emerson College. Endicott College Fisher College Fitchburg State U Framingham State U Gordon College Gordon College Greenfield CC Hampshire College Harvard U Holy Cross College Holyoke CC ITT Tech Inst Lasell College Marian Court College MA College of Art and Design MA College of Liberal Arts MIT U of MA Amherst U of MA Boston U of MA Dartmouth U of MA Lowell Massasoit CC Merrimack College Mount Holyoke Mount Wachusett CC New Eng Inst of Art Newbury College North Shore CC Northern Northern Essex CC Quincy College Quinsigamond CC Regis College Roxbury CC Salem State U Boston MA Sanford U Simmons College Smith College Springfield College Springfield Tech CC Stonehill College Suffolk U Tufts U Wellesley College Wentworth Inst of Tech Western New England U Westfield State Wheaton College Williams College Worcester Polytechnic Inst Worcester State U Technical Degree-Granting Institutions in MA
- 16. Artificial Intelligence, Computerand Information Sciences and Support Services, Computer and Information Sciences, Computer and Information Sciences, Computer and Information Systems Security/Information Assurance, Computer Graphics, Computer Programming, Computer Programming, Specific Applications, Computer Programming, Vendor/Product Certification, Computer Programming/Programmer, General, Computer Science, Computer Software and Media Applications, Computer Support Specialist, Computer Systems Analysis/Analyst, Computer Systems, Networking and Telecommunications, Computer/Information Technology Svcs. Administration and Management, Data Entry/Microcomputer Applications, Data Modeling/Warehousing and Database Administration, Data Processing Technology/Technician, Informatics, Information Science/Studies, Information Technology, Information Technology Project Management, Modeling, Virtual Environments and Simulation, Network and System Administration/Administrator, System, Networking, and LAN/WAN Management/Manager, Web Page, Digital/Multimedia and Information Resources Design, Web/Multimedia Management and Webmaster TECH MAJORS & DEGREES CONFERRED IN MA
- 17. Attend to considerations ofinfrastructure As an elective, where does CS fit in the master schedule? Who’s job is it to know about, recruit for the course? Role of parents What Can Influencers Do? Chat: What issues affect access in your school?
- 18. Make the mostof four external factors that influence student education & career choices What Can Influencers Do? Be alert to four internal factors that influence student education & career choices
- 19. EXTERNAL FACTORS influencing students’ education and career choices Access toquality experiences Exposure to role models Encouragement Recognition What can counselors do?
- 20. 1. Human Computer Interaction 2.Problem Solving 3. Web Design 4. Introduction to Programming 5. Computing and Data Analysis 6. Robotics Show what kids will do in... EXPLORING COMPUTER SCIENCE
- 21. 21 ENCOURAGEMENT Tell kids howpersonal capabilities, experiences map to CS You might be good at Computer Science if you have…
- 22. PERSONAL FACTORS INFLUENCING CAREERCHOICES Choice of Occupation
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- 24. What can counselorsdo? Encourage CONNECT WITH PERSONAL INTERESTS, ACTIVITIES Yearbook Sports Music Cheer Clubs Service
- 25. What can counselorsdo? Encourage Girls’ most-reported college majors, according to the SAT: 1. Health & Allied Services 2. Social Sciences & History 3. Business & Commerce 4. Education 5. Visual or Performing Arts CONNECT WITH CAREER INTERESTS AP CSP Video
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- 27. DON’T MISTAKE CONFIDENCEOR EXPERIENCE FOR ABILITY
- 28. EMPHASIZE GROWTH IN INTELLIGENCE SeeCarol Dweck’s work The effort to master difficult material actually increases intellectual ability
- 29. DESCRIBE HOW YOU,THE COURSE PROMOTE SUCCESS • What you do to make sure students are successful • Interesting projects and assignments • Relevance to career preparation BE ENCOURAGING AND STRAIGHTFORWARD ABOUT DEMANDS OF THE CLASS “You’d be great at this” “This will be new for you, so you will have to work, but you can do it” “I want you in my class”
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- 31. CONNECT WITH ROLEMODELS Who? Pros and Students… Industry professionals Technical parents University faculty and students “Near” peers Aspiration Award winners Where? Community… School… Job shadow, internship Field trip University tour Career fair Guest lecture
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- 33. PROMOTE BELONGING AND INCLUSIVITY • Havefriends recruit friends • Use inclusive language • Tell them you want them to study computing • Set up a welcoming physical environment • Recruit in groups
- 34. INVITING ENVIRONMENTS communicate asense of belonging to a broad population http://bit.ly/1Eykiqv http://bit.ly/1E9UhuQ Kim Arnold’s SlideShare Deck
- 35. REACH OUT Recruit atorientation, elective fairs Connect current students with prospective students Collaborate with clubs, sports teams Talk to other counselors, teachers Share opportunities with parents AP RECRUITMENT ADVICE and VIDEO
- 36. OTHERS CAN DELIVERTHE MESSAGE Share messages with other influencers: counselors, other teachers, principals, parents Provide them with up-to-date information and resources
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- 38. DEVELOP EXHIBITS ANDPOSTERS; BRING IN GUEST SPEAKERS Use successful messaging techniques (ICBI) Photos on posters: People rather than things, results rather than tech WGBH DotDiva www.dotdiva.org
- 39. MAKE PROJECTS VISIBLE ShowECS projects in • Posters - outside classroom - counseling office - in library • Web pages • Blogs, newsletters • Events - teaser sessions - gallery walks http://ncnewschools.org/blog/games-with-a-purpose-938
- 40. PUBLICLY CELEBRATE SUCCESSESOF CURRENT & FORMER STUDENTS
- 41. ncwit.org/award RAISE VISIBILITY FOR YOURPROGRAM & STUDENTS
- 42. TURNED DOWN? DON’T LETREFUSAL BE PERMANENT “Can we talk again before you choose your courses for next year?” “If not now, consider CS in college”
- 43. Use NCWIT Materials Counselorsfor Computing Kit •What & how letter •Pathway cards & poster •Talking Point cards •Aspiration Award info •InfoSheet •Lesson plan & presentation www.ncwit.org/c4c What can counselors do?
- 44. NCWIT “TOP 10WAYS” BOOKLETS Involve familiesRecruit girls Encourage underrepresented students www.ncwit.resources/10ways
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- 46. SAMPLE JOBS AVAILABLEWITH MILITARY TRAINING, WORK EXPERIENCE, EDUCATION *Upon leaving service
- 47. SAMPLE JOBS AVAILABLEWITH 2-YEAR AA, AAS DEGREE OR INDUSTRY CERTIFICATION …continues with 4-yr, adv. degree jobs
- 48. SAMPLE JOBS AVAILABLEWITH 4-YEAR OR ADVANCED DEGREE
- 49. ACTIVELY RECRUIT Expose studentsto CS opportunities Create successful messages Reach out Raise visibility of CS Persuade personally and overcome objections
- 50. Contact Jane Krauss jkrauss@ncwit.org JoyceMalyn-Smith jmsmith@edc.org C4C Kits? www.ncwit.org/c4c Questions, Thoughts, Comments
- 51. From Code.org • Massachusettscurrently has 21,450 open computing jobs (3.2 times the average demand rate in Massachusetts). • The average salary for a computing occupation in MA is $100,663, which is significantly higher than the average salary in the state ($57,610). • Massachusetts had only 1,609 computer science graduates in 2014; only 21% were female. • Only 1,784 high school students in Massachusetts took the AP Computer Science exam in 2015; only 22% were female; only 102 were Hispanic; only 51 were black. • Only 108 schools in MA (26% of MA schools with AP programs) offered the AP Computer Science course in 2013-2014. • There are fewer AP exams taken in computer science than in any other STEM subject area.