How do we measure beyond attendance and satisfaction? This question lands in my inbox weekly. Here's a formula that makes it simple. You're already tracking the basics—attendance, completion, satisfaction scores. But you know there's more to your impact story. The question isn't WHETHER you're making a difference. It's HOW to capture the full picture of your influence. In my many years as a measurement practitioner I've found that measurement becomes intuitive when you have the right formula. Just like calculating area (length × width) or velocity (distance/time), we can leverage many different formulas to calculate learning outcomes. It's simply a matter of finding the one that fits your needs. For those of us who are trying to figure out where to begin, measuring more than just the basics, here's my suggestion: Start by articulating your realistic influence. The immediate influence of investments in training and learning show up in people—specifically changes in their attitudes and behaviors. Not just their knowledge. Your training intake process already contains the measurement gold you're looking for. When someone requests training, the problem they're trying to solve reveals exactly what you should be measuring. The simple shift: Instead of starting with goals or learning objectives, start by clarifying: "What problem are we solving for our target audience through training?" These data points help us to craft a realistic influence statement: "Our [training topic] will help [target audience] to [solve specific problem]." What this unlocks: Clear metrics around the attitudes and behaviors that solve that problem—measured before, during, and after your program. You're not just delivering training. You're solving performance problems. And now you can prove it. I've mapped out three different intake protocols based on your stakeholder relationships, plus the exact questions that help reveal your measurement opportunities. Check it out in the latest edition of The Weekly Measure: https://lnkd.in/gDVjqVzM #learninganddevelopment #trainingstrategy #measurementstrategy
Ways to Measure Employee Satisfaction with Training
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Summary
Measuring employee satisfaction with training involves gauging how well the training meets learners' needs, improves their confidence, and translates into meaningful changes in behavior and performance. A comprehensive approach goes beyond attendance and basic feedback to capture deeper insights into learning outcomes and their impact.
- Gather specific feedback: Instead of generic satisfaction ratings, ask targeted questions that assess how training impacts real-world tasks and confidence in applying new skills.
- Assess behavioral changes: Use peer reviews and observations to evaluate how training has influenced job performance and skill application in everyday work.
- Link training to business outcomes: Measure the tangible impact of training on employee performance, organizational goals, and overall return on investment (ROI).
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Don't ask your trainees to rank how confident they feel: — "After the training, I feel confident to perform my job." 1) Strongly Disagree 2) Disagree 3) Neither Agree or Disagree 4) Agree 5) Strongly Agree — You'll end up with an average of 3.9 (or something like that). But what are you supposed to do with a 3.9? What decisions should you make? What specific actions should be taken? It’s impossible to know. Instead: Ask questions that reveal insights related to the effectiveness of the training. — “How confident are you when applying this training to real work situations? (Select all that apply)” A) I AM CONFIDENT I can successfully perform because I PERFORMED REAL WORK during the training and received HANDS ON COACHING B) I AM CONFIDENT because the training challenged me WITH AMPLE PRACTICE on WORK-RELATED TASKS C) I’M NOT FULLY CONFIDENT because the training DID NOT PROVIDE ENOUGH practice on WORK-RELATED TASKS D) I AM NOT CONFIDENT because the training DID NOT challenge me with practice on WORK-RELATED TASKS E) I HAVE ZERO CONFIDENCE that I can successfully perform because the training DID NOT REVIEW WORK-RELATED TASKS — One look at survey results that gauge the effectiveness of training will leave you with immediate decisions and actions to make. #salesenablement #salestraining PS - “confidence to apply” is only one important factor to assess. Read Will Thalheimer’s “Performance-Focused Learner Surveys” for the other pillars of training effectiveness.