Lead generation should be treated as a whole ecosystem: 📚 High-value accounts receive the right attention and resources 👤 Sales teams focus on genuinely qualified opportunities 📢 Marketing efforts translate into measurable contributions to the pipeline 💻 The customer journey is mapped and optimised across all touchpoints Make sure your sales team are working together with data, strategy, technology, and people. Read more: https://lnkd.in/djKBv56U #LeadGeneration #Sales
