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🚫 BANNED in Europe?! 🚫 Ever wondered why your favourite American cereal looks different overseas? The answer might surprise you! Lee Gray (Rubicon Bridge Ltd) reveals why some U.S. products get blocked from the EU, and what it really takes for global sellers to stay compliant. What should sellers do? Here’s your quick checklist: ✅ Check your product’s ingredients against local rules before selling internationally. ✅ Flag any banned or restricted ingredients (like Red 40). ✅ Budget and plan in advance for reformulation and compliance. ✅ Test compliant versions and get customer feedback before launch. ✅ Monitor regulation updates to stay ahead. Tune in for the full discussion ⬇️ 🎙️ Spotify: https://lnkd.in/ebNmByjF 🎧 Apple Podcasts: https://lnkd.in/eGc8emyj 📹 YouTube: https://lnkd.in/eSVvkFse #TheOnlineHustle #CrossBorderEcommerce #GlobalStrategy #BusinessCompliance

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